The 2nd edition of Fashion Unraveled: How to Start and Manage Your own Fashion (or Craft) Design Business is out this month, and I’m happy to have a four-page section on blogging and social media included this time around. Thanks to Jennifer Lynne Matthews for asking me to be a part of this book.

If you’re interested in buying the book, check out the post on SF Indie Fashion for a discount code that’ll save you 35 percent.

]]> http://lorrainesanders.com/clips/vegan-fashion-show/feed 0 http://lorrainesanders.com/sf-indie-fashion/summer-2010-update http://lorrainesanders.com/sf-indie-fashion/summer-2010-update#comments Sun, 15 Aug 2010 18:24:19 +0000 admin http://lorrainesanders.com/?p=273 I’ve been remiss in updating the blog, but that doesn’t mean exciting things haven’t been happening. Here’s an update on what I’ve been working on since June:

- In July, the San Francisco Chronicle ran Mission District stocks up on local, unique, a story I wrote covering some of the best new shops in San Francisco’s Mission neighborhood. It includes a nice map and guide to local retailers. If you’re planning on visiting the area, it will send you to some great, eclectic shops specializing in vintage and independent designers’ work.

- In early August, Rena Ramirez of 6th Generation Media and I teamed up to offer Market U, a one-night seminar offering media outreach and public relations tips to local small business owners. It was a great success – we sold out the event and met a lot of great people running terrific local businesses. We plan to do another one of these events in the future, likely in the winter or early spring.

- Also in August, I began copy writing for Mineral Fusion cosmetics, a mineral makeup brand based out of Denver. I’ve enjoyed creating tips for using the company’s all natural cosmetics and will post more about them once the current projects become available online.

- And as always, I continued blogging each week for Kayak.com, 7×7.com, the San Francisco Chronicle’s Unzipped blog and SF Indie Fashion.

- I’ll be taking some time off in September and October to be with my new son, Walker (due Aug. 30). That said, SF Indie Fashion will continue running, so don’t hesitate to be in touch about that or any other freelance requests.

Profiles of two new San Francisco boutiques that appeared in the July 2010 issue of SFiS, the San Francisco Chronicle’s style magazine. Click the image to go to the online version.

An interview with Michael Kors that ran on 7×7.com, in town recently for the annual San Francisco Ballet Auxiliary Fashion Show.

]]> http://lorrainesanders.com/clips/threads-heirs-arrives-at-macys/feed 0 http://lorrainesanders.com/7x7-magazine/featured-in-7x7-magazine http://lorrainesanders.com/7x7-magazine/featured-in-7x7-magazine#comments Wed, 24 Mar 2010 01:29:48 +0000 lorraine http://lorrainesanders.com/?p=220 I was recently one of 11 Bay Area fashion bloggers featured in the March issue of 7×7 magazine. It was fun, though I’ll leave the posing and sitting for pictures to the models any day! Still, it was an honor to be featured and a testament to the success of SF Indie Fashion over the last few years.

Interviewing Ann Elston and writing about her project with the Koumama family was a great experience, and I was glad to see this story run on the cover of the San Francisco Chronicle Sunday Style Section earlier this month.

Though SF Indie Fashion has traditionally covered more women’s fashion than men’s, we’ve making a concerted effort to share the love. After all, there are lots of fashionable guys living in and around San Francisco. Here’s a recent example of guy-minded coverage on the site.